On Tuesdays, TMI Source and Fangirlish are bringing you TMI TV Tuesdays, where we discuss different aspects regarding the upcoming television adaptation of The Mortal Instruments.
When adapting a bestselling book series to a television show the fans can either be your saving grace or your downfall. In regards to The Mortal Instruments television show, there are enough fans to have a significant impact on the show. Whether that’s in a positive or negative way is yet to be determined.
Nowadays a show’s success is measured not only by ratings but by social media engagement, which involves the fandom. And with a pre-existing fanbase – a massive one that is known for its social media savvy – Constantin already has an upper hand. Sounds like a recipe for success, right? Potentially. If utilized correctly.
Like with any other pilot, a pilot based on a book series requires the show to make a pitch to the audience. Only with a Young Adult book adaptation the pitch is more difficult. Because you’re not only pitching your vision to a generalized audience, you’re pitching your vision to an audience that already has a pre-existing vision of their own which comes from the book series. There’s already an expectation there, and the fans are waiting to see if they can trust those involved with the show to take care of the characters they love. And if there’s one thing that book fans sometimes have a hard time embracing it’s change.
Now here’s why fan engagement with The Mortal Instruments TV show is so important. As much as the fans can help the show they can do twice as much damage if provoked.
Fandoms are passionate. Book fandoms are insanely passionate. They have love for a series that been a large part of their lives – in the Mortal Instruments fandom for as long as eight years. That’s a lot of devotion to a series, its characters and its author.
I believe fans of most book series have come to acknowledge that in any adaptation there is change. But the severity of that change is a fine line that Ed Decter, Constantin and whoever the network turns out to be, should tread carefully. Because given provocation the fans could tear this show to shreds.
Enough with the negativity, let’s look at how the Mortal Instruments fandom could help this show. Because of today’s TV age where social engagement is as important as ratings themselves, having that pre-existing fanbase – a large one at that – is crucial. You already have an audience that will watch this show. You don’t have to hope that enough people will find the premise engaging, watch the pilot and return every week. That core fandom is already in place and open for newcomers of the world to join.
You need something trended? This fandom can get it done. You need to create buzz? This fandom can get it done. Whatever you want this fandom can get it done.
This fandom is a vocal one, and the studio, network and showrunner should utilize the fans and Cassandra Clare. We will let you know when we like something and when we despise something. What changes work and what changes most definitely do not work. We’re literally in the palm of your hand.
Make no mistake this fandom wants this show to succeed. This fandom will do anything to ensure that it does. We’re basically free marketing at your disposal. The only thing we want in return? A faithful adaptation. Give us that, and we’re yours.
Head over to FANGIRLISH to read their take on the fandom’s impact on The Mortal Instruments TV show, and check back on Tuesdays for TMI TV TUESDAYS.
What are your thoughts?